Gold-Standard
Digital Marketing Agency

Bring your brand to life.

Brand design and identity includes logos, colours and packaging that complements and strengthens the current reputation of your brand and product. Brand identity attracts new customers as well as making existing customers feel at ease.

It is vital that your brand identity stays consistent and stretches over all channels and media. Your brand represents and reinforces the emotions attached to your brand and must portray a message that needs to be clear and consistent regardless of where it is displayed.

C: Digital uses a brand management system that will help you not only stay consistent and clear, but also have flexibility to adapt and keep up to date with today’s ever changing market.

Our expertise ranges across a broad spectrum of industries and we aim for nothing less than perfection.

We have mastered every social media platform.

• Whether you are in need of a complete new Business profile[s] full of captivating images and content, or a refresher to your existing profile[s] – C: Digital will create striking posts that customers will recognise as and relate to your brand.

Our team will also work with you and your brand to develop a social media strategy that will reflect your brand’s objective. We will help identify your online audience, the type of content they want to see and with these findings implement methods of scheduling and distribution on your channel[s].We develop a variety of posts, from articles to industry news and company facts,  We the schedule them at optimal times to maximize who is seeing your content.

• Social Media Advertising

Social advertising targets highly relevant leads with precise characteristics for your brand. With retargeting, we can even isolate your advertising budget to only those customers who have shown interest by visiting your site. Our system works for you, to reduce wasteful spending  and put your product in your ideal clients’ social media streams.

Audience analysis is the research of demographics, language, location, preferences, interests, and other metrics within a group. It is then analysed to provide useful consumer insights for a brand in the form of buyer personas. Buyer personas are at the  core to your marketing strategy. They tell you who you should be focusing on targeting, and those insights are priceless, because knowing your target audience is key to content marketing.

 We make use of Audience analytics reports to do all our pre-campaign analytics for your company. By doing this helps us to understand your audience configuration before running a campaign on any of your social media channels. Audience analytics reports also contribute to optimising current audiences and verify that you are serving to an audience you want to serve by means of campaigns, email marketing and content.

Audience analytics allow you to:

• Profile current customers and discover new audiences.

• Model target audiences.- Profile current audiences to generate look-alike audiences using demographics , location and interests.

• Analyse performance: helps you gain better insight into your customers’ experience.

If you want clear, honest, and noticeable results online with the opportunity to learn how they’re achieved then get in touch now to see how we can help.

• A successful advertising campaign requires a combination of the right message, delivered through the right channels.

We put your audience at the centre of your campaign – which means we know who they are and how to connect with them.

Our creative team will use these insights to develop the Big Campaign, they will ensure that their ideas and methods are absolutely spot-on for your target audience as to achieve the greatest impact for your brand.

What our training entails:

• Content of our training is specifically tailored to your business
• We explain terms and methods in a language you can understand.
• We teach you how to create and post relevant, engaging materialto all of your social media platforms.
• We introduce you to tools and platforms such as e-clincher and Canva which will minimise your time and effort spent on social media.
• We help you design a Social Media Calendar tailored to your business
• We follow up with you and your team after the training to ensure it was effective and insightful and to answer any questions you or your team might have.